- The sector contributes by creating awareness on the importance of the conservation of marine mammals and their natural habitats through the promotion of over 176 thousand free visits (yearly) of social and educational purpose; as well as organizing periodic beach cleaning brigades.
- Experienced professionals (vets, zoo technicians and biologists) actively participate in the “Stranded Marine mammals Network”, which rescues stranded marine mammals, and work on their rehab for their future reincorporation to their natural habitat.
- The Congress of the Union modified the General Law of Wildlife in 2004, where prohibited the capture, imports and exports of marine mammals so since that date, in compliance with the legal framework, no marine mammal has been acquired by this way. However, prior to this reform, the habitats of AMHMAR members already had successful breeding programs.
- The marine mammals breeding programs of the sector are among the most successful in the world, as today more than 60% of them have been born under human care. Nowadays there are habitats that only have specimens product of the natural reproduction of their species.
- After a series of studies and strict observation, experts have determined that the average life span of a dolphin in wildlife is between 17 and 25 years, however some dolphins that live in habitats under human care, are 50 years old and have excellent health.
- Because more than half of the dolphins were born under human care, introducing them back into the wildlife isn’t a viable option, because they lack the adequate skills to survive in such habitat.
- More than 4.4 billion pesos were invested to have the best facilities and most advanced technology.
- Likewise they have multidisciplinary teams of professionals, supported by years of experience and international certifications in the field of marine mammals care (including vets, zoo-technicians and biologists) who every day study, care and attend to these wonderful specimens.
- The annual average expenditure destined to the care of each specimen, their mental and physical wellbeing, and their surroundings in optimal conditions, surpasses one million pesos.
Members of AMHMAR fully comply with the legal framework in Mexico, with a complete observance in time and order of the strict measures the industry requires.
- They run under the General Law of Wildlife and its guidelines.
- They comply with the NOM-135-SEMARNAT-2005, which is exclusively for the management of marine mammals, a unique law in its kind which is even more strict that the USA’s.
- They regularly inform the SEMARNAT with systematic reports regarding their activities and management plans.
- SEMARNAT regularly inspects physically and systemically their facilities and specimens.
- They comply with international standards in order to guarantee the wellfare of each and every one of their specimens.
The members of AMHMAR are some of the most productive, dynamic and attractive companies within the tourist industry in Mexico.
- Marine mammal habitats are a vital component of the tourist sector in Mexico, and companies involved in this activity generate profits that exceed 2.96 billion pesos yearly.
- More than 2.2 million people visit the facilities of our members each year.
- 11,300 direct and indirect jobs are generated.
- This sector contributes with 530 million pesos, worth of taxes.